I said that following less on Twitter works, and it does, but if you follow me on Twitter you may have noticed that I’ve slowly been adding to my following list. It’s going completely against what I said before here and here, I know.
Here’s the thing though – I’m being more conscious about the people I follow. I’m not following people just to follow people, in order to have them follow me back and grow the list of people who are following me – because that’s just silly.
Following people just to get followers is lame. But following the right people on Twitter will get you somewhere.
What it’s really about is following enough people to get the most out of the tool and, at the same time, following enough people that you can really listen to what they’re saying. It may be 200 followers for someone and 3,000 followers for another – you just have to find out what works.
I just wanted to clear that up, in case you were ready to call me a hypocrite.
If you were out there getting ready to call me a hypocrite, I’m flattered because that means you’re here and you’ve been here before. So thank you.